[Plain language isn't less precise]

[Opening paragraph: what this piece is about and who it is for.]

[What changes]

[Section text. Short sentences, one idea per paragraph.]

• [First thing to check]
• [Second thing to check]
• [Third thing to check]

[Where to start]

[Section text.]

[A quote or the key idea of the piece.]

[What next]

[Summary and an invitation to get in touch.]